Live Webinar:
June 7, 2023 at 2pm ET / 11am PT

Key Trends and Strategies for Success

The data strategies of the future are being shaped by new privacy laws, consumer sentiment on consent, and monetization. To stay ahead and privacy-compliant, organizations are adapting technologies like customer data platforms (CDP) in order to embrace first-party data trends.

Yet, 60% of marketing leaders believe collecting first-party data, with an appropriate balance of value exchange and privacy, will become more challenging in 2023, according to Gartner. However, the increasing volume and ownership of first- and zero-party data offers new, promising opportunities.

Join us for a live Tech-Talk Webinar, presented by Redpoint Global. Our guests will explore how a CDP allows organizations to collect and manage data in a compliant way.

You’ll learn:

  • How key trends like personalization and data protection are shaping the future of customer data strategies
  • How a CDP can address privacy concerns, leverage first-party data, and increase revenues
  • The importance of a CDP in an enterprise data strategy framework
  • Plus! Redpoint Global and Slalom share client examples to illustrate effectiveness and top use cases


Steve Zisk

Product Marketing Principal, Redpoint Global

Logan Patterson

Senior Director, Global Business Advisory Services,

Jennifer Fleck

Senior Principal, Global Business Advisory Services,

Henry Powderly

Vice President, Content, Insider Intelligence

*Speakers subject to change

Register Now