To attract and retain customers in 2023, resilient brands must add value to shoppers’ lives, whether that’s through convenience or budget-friendly products that offer small comforts.
In this Meet the Analyst Webinar, our senior analysts Sky Canaves and Blake Droesch revealed the top five retail trends for the new year. They shared timely insights to guide you through an environment that’s being reshaped by TikTok’s impact on Gen Z’s social commerce habits, retail media networks, unexpected partnerships, and more.
You’ll learn how:
- More Chinese players are following TikTok’s lead by moving in on US consumers, offering resale and group buying alternatives
- Big retailers like Walmart, J.Crew, and Zara are rethinking costly customer returns that won’t impact customer loyalty
- Retail media networks are spreading into new areas of the digital ecosystem, including streaming TV
After their presentation, Sky and Blake will be joined by Quantum Metric’s Elissa Quinby, head of retail insights, and Google Cloud’s Jose Luis-Gomes, managing director, retail and consumer. Don’t miss it.