By doubling down on first-party data, retargeting, and deep linking, mobile marketers can drive measurable results from email, the web, connected TV, influencer campaigns, and more.

During this live Tech-Talk Webinar, our guests from AppsFlyer and CleverTap shared why leaning into all available marketing channels can encourage, improve, and increase engagement among mobile users.

Watch and learn what’s impacting mobile marketing, including:

  • Why you’ll get more value from existing users with a multichannel approach
  • What to keep in mind for privacy and first-party data
  • Strategies to measure experiences and grow loyalty on mobile

Presenters

Sharad Vivek

Vice President, Partnerships, AppsFlyer

Yeshas Nakshathri

Head of Technology Partnerships, CleverTap
Moderator

Nancy Taffera-Santos

Senior Vice President, Media Solutions and Strategy, eMarketer

*Speakers subject to change

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