Seventy-six percent of consumers will stop doing business with a brand after just one poor experience, according to a recent Invoca finding. And as prices rise, so do consumer expectations.
In this webinar, Invoca’s Owen Ray, director, content marketing, examined the data behind what consumers expect when making high-stakes purchases. He also showed how marketers can tap into valuable first-party customer conversation data to provide a seamless buying experience that drives acquisition, loyalty, and customer lifetime value.
During this eMarketer Tech-Talk Webinar, you will learn how to:
- Pinpoint where disconnected omnichannel data is causing bad customer experiences
- Identify where your brand is likely falling short in meeting consumer expectations
- Use conversation intelligence to connect online and offline interactions and improve marketing ROI