In this Meet the Analyst Webinar, Andrew Lipsman, our principal analyst, discussed the latest forecast for direct-to-consumer (D2C) ecommerce sales, plus a breakdown of strategies that D2C brands should focus on to scale their growth.

Watch this live discussion, made possible by Podium, and learn the true keys to D2C success that are coming into view, including:

	Why the disruptors are now being disrupted, and how to navigate rising costs and growing D2C competition
	How to build a breakthrough brand—with staying power—in the digital age
	Which time-tested brand-building principles still apply today, and which D2C tactics every brand should adopt to drive growth
	Plus! Hally Pinaud, vice president, product marketing at Podium, joins the conversation

Presenters

	Andrew Lipsman is an eMarketer principal analyst at Insider Intelligence, focusing on retail and ecommerce. Recent coverage includes retail media networks, direct-to-consumer brands, social commerce, mobile retail apps, holiday shopping, and Amazon Prime Day.
	Hally Pinaud is vice president, product marketing at Podium. Hally is a marketing leader with over 12 years of experience in the marketing and customer experience technology space. At Podium, she leads the product, solutions, and content marketing teams. Prior to Podium, Hally led product marketing at Gainsight and commercial segment marketing at Marketo.

Moderator

	Blake Droesch is an eMarketer analyst at Insider Intelligence, covering retail and ecommerce with a focus on digital grocery and the intersection of ecommerce and digital media. Previously, Blake was a writer and editor covering the luxury lifestyle industry.

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