eMarketer Roundup: Providing a Seamless Consumer Experience

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Key elements include:

	How marketers are integrating data to create a single customer viewpoint
	Advantages and challenges to implementing personalization
	How customer experience management strategies are being used to drive sales
	The importance of optimizing for mobile and a glimpse at the future of wearables

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eMarketer Roundup: Providing a Seamless Consumer Experience

Key elements include:

How marketers are integrating data to create a single customer viewpoint

Advantages and challenges to implementing personalization

How customer experience management strategies are being used to drive sales

The importance of optimizing for mobile and a glimpse at the future of wearables

Download the Roundup