eMarketer Report: Digital Display Advertising 2019

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Cries for greater transparency and advertising accountability got louder in 2018. In 2019, the call to arms must be answered. Marketers failing to do so won’t just be causing a further rift between themselves and their customers—they’ll be setting themselves up for failure.

Download Digital Display Advertising 2019 Report to learn:

What will consumer demands for privacy and data control mean for marketers in 2019?

Is the identity graph in trouble?

Will it be harder for advertisers to move dollars from TV to digital?

Will the duopoly’s hold finally start to dwindle?

Plus! Nine Trends to Know for this Year’s Media Plan

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14 pages